No more duct tape: how this crypto company unified its M&E program

At a glance

Event teams were juggling four different platforms for sourcing, registration, and hotel blocks. Reconciliation happened in Google Sheets. Planned replaced all of it with a single platform and became the sole vendor of record.

"The platform has adapted to our needs, rather than forcing us into a rigid process."
Katie Romanko - Head of Travel & Expense

Challenge: Fragmented tools and manual processes

The company's event teams were managing sourcing, hotel blocks, and registration across four separate tools. Each one handled a piece of the process. None of them talked to each other.

Spend visibility was limited. Attendee tracking was complicated. Reconciliation was manual, happening in spreadsheets. Procurement teams faced approval delays and heavy admin workloads from coordinating multiple vendors and payments.

The company needed a single system and a single vendor that could give them full visibility into their events program.

Solution: One vendor of record with centralized visibility

Planned unified sourcing, contracting, and payments into a single platform. A blanket PO replaced the tangle of individual supplier transactions, so the team no longer chases invoices across four tools.

The platform integrated with the company's existing workplace tools to simplify attendee syncs and registration. The booking experience is simple enough that adoption has been strong across teams without requiring training or change management.

Procurement now has centralized dashboards with real-time visibility into every event, with policies and approvals built into the workflow so every dollar is accounted for.

Results

19% direct cost savings

25 hours saved per event

9.9/10 customer CSAT

$3M+ in spend managed through the platform

The simplified experience drove organic adoption across the organization. Procurement went from spreadsheet reconciliation to real-time dashboards. And the team that used to split its time across four platforms now runs everything through one.

About
A leading digital assets and cryptocurrency platform operating globally.
Company size
4,300 employees
Scope
All meetings and events

Schedule a live 30 minute demo

Work with experts who've built world-class M&E programs to design your approval flows, policies, KPIs, and bespoke change management plan

Thank you! Your submission has been received!
Something went wrong, please try again